Last Updated: May 27, 2025
This Cookie Policy (“Cookie Policy”) describes how GoFundMe Group Inc. and its affiliates and subsidiaries, including GoFundMe, Inc., GoFundMe Australia Pty Ltd., GoFundMe Ireland, Limited, GoFundMe Poland sp. Z.o.o., and GoFundMe Argentina S.R.L. (collectively “GoFundMe,” “we,” “us,” or “our”) use cookies and similar technologies when you interact with our websites, mobile apps, and websites we host on behalf of our non-profit business clients (collectively, the “Sites”). It also explains your choices regarding our use of these technologies. We will refer to the cookies and similar technologies identified here collectively as “Cookies” for purposes of this Cookie Policy.
About Cookies
A cookie is a small text file of letters and numbers stored on your browser or device. When you interact with the Sites, we try to make that experience simple and meaningful. Our Sites use Cookies to distinguish you from other visitors to our Sites. This helps us to provide website functionality to you, understand our visitors, and improve our Sites.
When you visit our Sites, both first-party and third-party Cookies may be placed on your browser or device. First-party Cookies are those placed directly by us or from our website domain. Third-party Cookies are those placed by our vendors or partners, which may include social networking and advertising services. Both types of Cookies allow us or our vendors or partners to access information about your device and visit. We use both persistent Cookies and session Cookies. Persistent Cookies stay on your browser until they are deleted or expire. Session Cookies last until you close our Sites or your browser.
We also use pixels, JavaScript tags, and similar tracking technologies on our Sites. Pixels (also known as clear GIFs) are tiny images embedded in a webpage and can be used to place cookies on a browser or device. JavaScript tags are snippets of code that are embedded in a webpage. Both pixels and JavaScript tags require calling a server (a computer that delivers web pages), which provides us or our vendor or partner with information about your device and visit. Similarly, our website and email campaigns use tracking URLs (also known as tracking links), which are used to track the performance of marketing and advertising campaigns across websites and engagement channels. If you use our mobile application, we may also use mobile device identifiers consisting of numbers and letters to recognize your device.
We use Cookies for the following purposes:
- Strictly Necessary or Essential Cookies. These are essential Cookies that are enabled by default because they are necessary to operate our Sites. They include, for example, Cookies that enable you to log in, complete forms, display our content, and make donations. They also enable us to identify and prevent security risks and comply with our legal obligations.
- Functional Cookies. These Cookies allow us to enable additional functionality (e.g., third-party video or audio), remember your settings and preferences (e.g., language or region), and customize or personalize your experience (e.g., greeting you or recommending content based on prior visits).
- Analytics Cookies. These Cookies allow us to recognize and count visitors and understand how you interact with our Sites. They help us to know how visitors reach our Sites, analyze usage patterns, and improve our Sites (e.g., by ensuring that users find what they are looking for). These Cookies may also be used to limit the number of times you see our online advertisements and to measure the effectiveness of our advertising campaigns.
- Advertising Cookies. These Cookies use information about your activity on our Sites (e.g., pages you view and links you click) to deliver advertisements that are relevant to your interests and optimize our ad campaigns on third-party websites and apps. This includes our ads on social media platforms. These Cookies may also share information through social media “share” or other similar features on our Sites, or when you engage with our content on or through a social media platform such as LinkedIn, Facebook, and X/Twitter. If you disable these Cookies, you may still see our ads on third-party websites or apps, but they will be less relevant to you.
Why We Use Cookies
We use Cookies to collect information about your access to and use of the Sites, including to:
- Allow you to navigate and use all the features provided by our Sites;
- Customize elements of the layout and/or content within the Sites and remember that you have visited us before;
- Identify the number of unique visitors we receive;
- Improve the Sites and learn which functions of the Sites are most popular with users;
- Understand how you use the Sites (e.g., by learning how long you spend on the Sites and where you have come to the Sites from); and
- marketing Advertise our Sites and services to you.
The vendors we use to help us understand and analyze how visitors use our services, and to improve the Sites, may collect the following types of information from users of our Sites: device IP Address, device screen size, device type (unique device identifiers), browser information, geographic location, preferred language used to display the Sites, and details about your use of the Sites.
As we adopt additional technologies, we may gather additional information through other methods. We will notify you of such changes with updates to this Cookie Policy.
Your Cookie Preferences
You may choose to disable Cookies we use that are not essential. If you disable or opt out of our use of Cookies, some or all of our Sites may not work as intended.
Some web and mobile device browsers automatically accept Cookies but, if you prefer, you can change your browser to prevent that or to notify you each time a cookie is set.
Depending on your jurisdiction, you may receive a cookie notification when you first visit our Sites. By clicking “Accept” or “Okay” in that notification, you consent to the use of all cookies described there. Where applicable, you may also choose to reject cookies that are not essential to provide you our Site and services by clicking “Essentials only”. In California you may use similar options to opt out of data “sales” or “sharing”, which will disable “cross-context behavioral advertising” Cookies and affect the relevance of the marketing or advertising you may receive. You can change these choices at any time using our cookie preferences tool or as otherwise described below. If you do not see a notification, you consent to the use of cookies and similar technologies for the purposes described in this Cookie Policy by continuing to visit or use our Sites.
You can also consult the “Help” section of your browser for more information, including about the automated browser privacy preference signals like the Global Privacy Control that your browser may support (e.g., Internet Explorer, Google Chrome, Mozilla Firefox, or Apple Safari).
The Digital Advertising Alliance (“DAA”) offers tools for you to choose whether participating third parties may use your information for targeted advertising. To opt out of such use by such third parties, visit the DAA AdChoices Tool at youradchoices.com/control.
For European Economic Area (EEA) and United Kingdom users, visit the European Interactive Digital Advertising Alliance’s youronlinechoices.eu. For Canadian users, visit youradchoices.ca/en/tools. In connection with Cookies operated by social networking services, you can visit your settings with each of the social networking services to exercise your choice about those technologies. We encourage you to review the comprehensive information Meta, Google, TikTok and Snapchat provide.
We do not control any of the above third-party mechanisms or opt-out links and are not responsible for any choices you make using these mechanisms or the continued availability or accuracy of these mechanisms. If your browsers are configured to reject Cookies when you visit these opt-out pages, or you subsequently erase your Cookies, use a different computer, or change web browsers, your opt-out may no longer be effective.
Please note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt out on every browser and device that you use.
Your Mobile Preferences
The GoFundMe app uses software codes provided by our mobile application business partners (software development kits or SDKs) that let our mobile application software interact with the services those partners provide. Sometimes these interactions will involve that business partner collecting some information from the device on which the software is run.
To view our app privacy disclosure:
On iOS:
- Open the App Store. Go to the GoFundMe app page. Scroll to the App Privacy section. Click See Details.
On Android:
- Open Google Play. Browse or use the search bar to find the GoFundMe app. Click on the app. Under Data safety, you’ll find a summary of the app’s data safety practices. For more detail, tap See details.
Some mobile operating systems allow you to delete, opt in to, or opt out of using your mobile advertising identifier and other device information for certain advertising activities or related purposes. You can generally find information on device identifier choices in your mobile operating system menu under “Settings” > “Privacy” or a similar option on your mobile device. We encourage you to review the comprehensive information that Google, Apple, and Amazon provide. You can also limit information collection by uninstalling the App on your device and you can use the standard uninstall process available as part of your device for this purpose.
Please note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt out on every browser and device that you use.
Manage Cookie Preferences
Depending on applicable law, you may be able to disable cookies for functionality, analytics, and/or advertising in your cookie preferences